People want to live their lives
— life, liberty, and the pursuit of elusive ideals
— like: happiness, truth, justice, honor, perfection
— like: wisdom, knowledge, virtue, progress
— like: strength, spirit, health
People want to make progress in their lives
— to do better for themselves than the good they have already achieved
— liberty to do the best they can
— freedom to fail
— strength to start again
People want to give their children better conditions for life than the conditions they enjoyed
— abundance
— freedom
— opportunity
— wisdom
People want to feel the future is bright
— they will be free
— they will have hope and optimism
— they will know tolerance of themselves and others
— they will experience abundance
When people feel:
— their lives are threatened
— progress can not be made
— their children’s lives are poor
— their future is bleak
People stand up
